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Event

Fresha Session

Fresha Session

$59.00 AUD
$59.00 AUD
Sale Sold out
Ticket Type

The Modern Barbering Blueprint: Master Bookings, End No-Shows, and Build Ultimate Client Loyalty

Sunday April 19
Education Room
11:30am - 12:30pm

Presented by The Fresha team with an ambassador!

In an industry where time is literally money, how you manage your calendar defines your success. Join the team from Fresha for an intensive 60-minute masterclass designed specifically for barbershop owners and ambitious stylists. We’ll dive deep into the "Fresha Formula": moving beyond pen and paper to automate your growth. Learn how to eliminate the "empty chair" syndrome with advanced occupancy tactics, protect your revenue from no-shows, and turn one-time walk-ins into lifelong brand advocates using world-class loyalty tech

1-Hour Agenda

  1. The Digital Shift: Why Online Booking is Non-Negotiable

The 24/7 Shop: Why 40% of bookings happen after you’ve closed for the day.

Reducing Friction: How a "Book Now" button on Instagram and Google Maps converts followers into revenue.

Staff Empowerment: Freeing up your team from the phone so they can focus on the fade.

  1. The "No-Show" Shield: Protecting Your Bottom Line 

The Psychology of the No-Show: Why clients ghost and how to prevent it.

Deposits & Card Captures: Transitioning your shop to a "guaranteed payout" model without scaring off clients.

Automated Reminders: Using SMS and Email sequences that actually get read.

  1. Optimising Occupancy: Maximising Every Minute

Smart Scheduling: How to use "Gap Processing" to ensure your calendar doesn't have unusable 15-minute holes.

Dynamic Pricing & Last-Minute Deals: Filling the quiet Tuesday morning slots using automated marketing blasts.

Data-Driven Decisions: Using Fresha reports to identify your busiest (and slowest) times to optimise staffing.

  1. World-Class Experience & The Loyalty Loop 

Beyond the Haircut: Using client notes and photos to provide a personalised "VIP" feel every time.

Loyalty 2.0: Moving past the "paper punch card" to integrated digital rewards that track themselves.

Review Automation: How to automatically climb the Google rankings by capturing positive feedback instantly after the cape comes off.

Disclaimer: To attend education room sessions you must at least hold an EXPO4BARBERS General Admission ticket.

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